Hovis stands still as time marches on…and on

I love that new Hovis advert!  You know the one? where the lad races through time to deliver the Hovis?  I like the way the ad gets across that the world has changed (since Hovis was first invented) BUT Hovis has stayed the same.  I like the sense of continuity.  Continuity makes me feel secure. Continue reading “Hovis stands still as time marches on…and on”